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2
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- The majority (65%) of respondents who work full time have two to four
weeks vacation every year and spend more than 50% of that time away from
home.
- A significant portion of travelers (~25%) travel with their pets,
especially dog owners; however, pets travel with their owners for less
than 25% of trips.
- Approximately 60% of respondents take an annual trip, generally visiting
the same place every year with their family members.
- Half of all business travelers include a leisure component to their
business trips with 72% planning to bring their spouses or children with
them as well.
- Airline itineraries and direct flight availability are the greatest
influences on travelers’ airline choices but they are only willing to
pay up to a $50 premium for a direct flight.
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3
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- Travelers also value in-flight meals most among all airline services.
- In this last year, one out of every three respondents felt their road
trips were affected by gas prices with a significant numbers planning to
reduce the number of road trips taken next year.
- In addition, one out of every five feel that their 2006 travel plans
will be affected by the recent hurricanes and inclement weather. They
are less likely to travel during the risky season or plan to avoid
destinations that were affected by dangerous weather this year.
- Nonetheless, the travel outlook for 2006 continues to look positive with
increasing numbers planning to travel, even internationally.
- At least one out of every four respondents plan to travel to celebrate a
special occasion such as a birthday or anniversary, attend a family
reunion or an entertainment event.
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- Purpose: To gauge travel trends for 2006
- No incentives were offered for participation
- Data collected December 2 - 13, 2005
- Solicited ~50,000 Travelocity members’ participation via email
- Solicited members who shopped for / booked travel in the last 12 months
- 2,813 responses received (Response rate: 5.6%)
- Duplicate responses were omitted from final findings
- Margin of error
- n ~ 500: +/- 4.3% at the 95% confidence level
- n ~ 1,500: +/- 2.5% at the 95% confidence level
- n ~ 2,600: +/- 1.9% at the 95% confidence level
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